What is a marketing Audit?
Our assessment of a company's current marketing and advertising result in recommendations to make both more effective. Our report will ensure you are properly positioned against your competition and your messaging is relevant to your customers. Working together, we will help your business grow by:
- setting goals and benchmarks
- streamlining your marketing and advertising by reducing waste and duplication, which helps to keep costs within budget
- keeping your messaging and brand image in sync
- monitoring changes in the market and planning and purchasing media accordingly
What type of business is this for?
Our audits are for owner operated businesses and organizations whose marketing and advertising are aimed at local consumers. This would include:
- any small to medium sized retail or service business
- businesses with one or more locations
- non-profit organizations, charities and associations
- professional private services in healthcare
The media we will include in our audits are:
- digital/online, social, website
- traditional broadcast (radio and TV)
- outdoor
- print (newspaper and magazine)
Expected Outcomes
- save time and money
- increased sales and revenue
- continuity in your messaging
- receive a strategic plan with suggested tactics
Fees
Please contact us to receive a fixed price quote for your marketing and advertising audit. Using skilled and experienced suppliers that are part of our marketing network, we will coordinate these other customized services upon request:
- site inspections
- mystery shoppers
- promotional idea generation sessions
- sales training
- broadcast media writing and production
- digital ad design
- customer and competitor analysis
- customer surveys
- focus groups
Living is Selling would provide a fixed quote coordination fee. Payment to any outside supplier would be made directly to them with zero markup from Living is Selling.
